8 Greatest Advertising Podcasts for 2024 (Up to date Listing)

Podcasts are a good way for busy entrepreneurs to study new methods and sustain with the newest modifications and developments. With so many choices accessible, it may really feel like a full-time job to search out which podcasts truly cowl the advertising matters you’re fascinated about. That’s why I’ve put collectively this record of the 8 greatest advertising podcasts that you have to be listening to in 2024.

These advertising podcasts are well-established, well-liked, and filled with nice ideas and data. However extra importantly, I included podcasts that method advertising from a wide range of angles. That means, you’ll be able to determine which advertising podcasts will make it easier to attain your objectives and that you simply’ll take pleasure in listening to.

1. The Digital Advertising Podcast
2. On-line Advertising Made Simple
3. Social Media Advertising
4. The Conscious Advertising Podcast
5. Advertising Over Espresso
6. Duct Tape Advertising
7. Perpetual Visitors
8. Advertising Faculty

8 Greatest Advertising Podcasts in 2024

1. The Digital Advertising Podcast with Ciaran Rogers, Louise Crossley, and Daniel Rowles

Greatest for: A broad vary of digital advertising matters
Common episode size: 20-Half-hour
Episode frequency: Weekly

If you would like a advertising podcast that can cowl all the things from search engine optimisation and AI to electronic mail advertising and social media, then The Digital Advertising Podcast is a good place to start out. It’s created by Goal Web, which is a hub for on-line digital advertising programs. You need to pay to entry the programs, however the podcast is totally free. And it’s ad-free!

Listed below are just some of the matters that The Digital Advertising Podcast has lined in 2024:

That is only a glimpse of the podcast’s breadth. You could find an episode on nearly any digital advertising subject, and the hosts preserve the tone conversational. It’s an ideal podcast for anybody within the advertising subject, and it affords worth to novices and seasoned specialists alike.

2. On-line Advertising Made Simple with Amy Porterfield

Greatest for: How-tos and actionable ideas (particularly for course creators)
Common episode size: 25-50 minutes
Episode frequency: Tuesdays and Thursdays

Amy Porterfield is an entrepreneur who has constructed a $100 million enterprise providing digital programs for different entrepreneurs. How has she completed this? By being an skilled marketer and an ideal trainer. These attributes make On-line Advertising Made Simple a can’t-miss podcast for digital entrepreneurs. Porterfield is a top-notch digital course creator, and she or he makes use of these expertise to stroll podcast listeners by means of every episode’s subject.

On-line Advertising Made Simple does skew closely towards matters associated to on-line programs, with episodes like “Find out how to Ship a Digital Course Your Viewers REALLY Desires.” Although I don’t promote on-line programs, I nonetheless realized useful recommendations on conducting market analysis and understanding your audience. Plus, episodes like “Find out how to Have Emails EVERONE Opens (Which Means MORE Cash!)” are extraordinarily useful for any marketer. Even in case you don’t plan to pay attention to each episode, Porterfield’s podcast is value having in your subscription feed.

3. Social Media Advertising with Michael Stelzner

Greatest for: The most recent in social media advertising
Common episode size: 45 minutes
Episode frequency: Each Thursday

Host Michael Stelzner based Social Media Examiner means again in 2009, and he’s been a number one voice within the digital advertising business ever since. In every episode of the Social Media Advertising podcast, Stelzer interviews a advertising skilled on a distinct social media subject. If social is a serious focus of your digital advertising technique, then that is the podcast you have to be tuning in to.

Episodes embrace social-specific matters akin to “Utilizing LinkedIn to Improve Your Gross sales” and “Leverage Feelings in Your Fb Adverts for Higher Outcomes.” Nonetheless, many episodes are broader. For example, “Embracing Humor in Your Writing: The Humorous Facet of Enterprise” consists of ideas you’ll be able to apply to copywriting for any advertising channel.

4. The Conscious Advertising Podcast with Andréa Jones

Greatest for: Considerate discussions concerning the realities of promoting
Common episode size: 30-60 minutes
Episode frequency: Each Tuesday

The Conscious Advertising Podcast was once referred to as the Savvy Social Podcast. Host Andréa Jones rebranded to replicate her major focus: the actual folks doing the advertising and the actual folks you’re advertising to.

Right here’s an instance: Within the episode “Ignite Your Advertising Curiosity with Emily Aborn,” Aborn says that “Advertising is relationships.” Jones agrees and provides, “It’s not about attempting to push one thing on somebody. It’s about serving to them indirectly.” The episode goes on to offer loads of particular tricks to evoke curiosity and nurture new leads. Nonetheless, the guidelines deal with how actual folks reply to advertising somewhat that simply offering chilly information.

One other episode I notably loved is “Advertising Automation Secrets and techniques from the Consultants.” Jones leads a dialogue with 3 totally different entrepreneurs, who share tales about how automation helped their enterprise and made their lives simpler. If you wish to hear how actual entrepreneurs attain their objectives and keep away from burnout, then you have to be listening toThe Conscious Advertising Podcast.

5. Advertising Over Espresso with John J. Wall & Christopther S. Penn

Greatest for: Laid-back rundown on the newest in advertising, plus skilled friends
Common episode size: 20-Half-hour
Episode frequency: Each Thursday

Listening to Advertising Over Espresso appears like chatting with associates. That’s, if your folks have been advertising gurus who typically introduced different specialists with them to your espresso meet-up. Not solely will you study a ton of nice data, however you’ll additionally take pleasure in it, because the hosts preserve a pleasant, informal tone and an easy-to-follow tempo.

Wall and Penn cowl old-school advertising matters, together with the newest advertising tech. For instance, one current episode options Katie Robbert, CEO of Belief Insights, a knowledge and analytics firm. Robbert discusses the very conventional advertising subject of making ultimate buyer profiles. Nonetheless, she additionally shares how her firm constructed a big language mannequin (LLM) to assist shoppers automate and enhance the method. That intersection of outdated and new is widespread in Advertising Over Espresso.

6. Duct Tape Advertising with John Jantsch

Greatest for: Skilled insights into working and advertising a small enterprise
Common episode size: 10-25 minutes
Episode frequency: Wednesdays and Thursdays

John Jantsch has been advising small and medium-sized companies for 30 years, and he’s hosted Duct Tape Advertising since 2005. In every episode, he interviews a marketer or entreprenuer on a distinct useful subject. For instance, in “Find out how to Grasp Product Launches,” Jantsch interviews Jeff Walker, the creator of the guide Launch. Walker discusses his not too long ago revised version of the guide and the modifications he’s made to his product launch formulation.

Jantsch asks attention-grabbing inquiries to benefit from his interviews. Within the “Advertising for Supervillains” episode, Jessee Wroblewski encourages small enterprise to see themselves as supervillains who must differentiate themselves from the big-business superheroes. Jantsch helps Wroblewski join his concepts to real-life model examples for the viewers. Episodes like this make Duct Tape Advertising among the best advertising podcasts for small companies.

7. Perpetual Visitors with Ralph Burns & Lauren Petrullo

Greatest for: Lead technology methods, particularly by means of paid site visitors
Common episode size: 30-60 minutes
Episode frequency: Tuesdays and Fridays

The hosts of Perpetual Visitors are founders and CEOs of their very own advertising businesses. Meaning they’ve helped all kinds of shoppers enhance their advertising, they usually share that experience in every episode. Perpetual Visitors focuses particularly on lead technology. Whereas this can be a narrower subject than many advertising podcasts, it’s a fully common one. Additionally they recurrently interview skilled friends.

I notably like Perpetual Visitors‘s deal with technique and outcomes over self-importance metrics. For instance, one current episode is named “Find out how to Rent a Bouncer For Your CRM & Make Extra Cash (Not Get Extra Leads).” That will sound counterintuitive for a lead technology podcast. Nonetheless, the episode helps you discover ways to be sure your leads are prime quality, and it offers tips about filtering out leads who won’t ever purchase from you. Burns and Petrullo’s recommendation retains companies from losing money and time attempting to market to dangerous leads.

8. Advertising Faculty with Neil Patel & Eric Siu

Greatest for: Temporary discussions on the very newest in digital advertising, search engine optimisation, and AI.
Common episode size: 15-20 minutes
Episode frequency: Virtually each day

Neil Patel and Eric Siu are large names in digital advertising. They publish on a near-daily schedule, and every episode covers a number of exact matters. Advertising Faculty‘s fast manufacturing schedule means you get insights on crucial issues taking place proper now in digital advertising.

I’ve seen one main flaw in Advertising Faculty‘s method: the hosts typically deal with flash-in-the-pan controversies and their private opinions on them. This will really feel a bit indulgent and isn’t useful to listeners who need actionable advertising ideas. I counsel trying by means of every week’s episodes to see if any matters are related to your small business, somewhat than listening to every each day episode in its entirety. Regardless, Advertising Faculty is the go-to podcast while you need rapid evaluation of the newest digital advertising information.

Be taught Even Extra About Advertising

One of the best advertising podcasts are straightforward to take heed to, cowl the matters you need to find out about, and make it easier to enhance your advertising technique. Whereas there are lots extra nice choices on the market, these 8 advertising podcasts are an ideal place to start out.

In fact, podcasts aren’t the one strategy to find out about digital advertising. Right here at OptinMonster, our weblog and electronic mail publication present useful advertising ideas that will help you get extra site visitors, leads, and gross sales.

Listed below are just some of our posts that can make it easier to nail your advertising technique and develop your small business:

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