Setting new requirements for advertising automation in 2024
At ActiveCampaign, we’re setting new requirements for advertising automation with a platform that actually adapts to the individuality of your small business. Our dedication to innovation ensures your advertising efforts should not solely efficient, but in addition validated for fulfillment. As we glance in direction of the long run, we’re excited to introduce a collection of recent automation options and enhancements designed to optimize your workflows and maintain you forward of the competitors.
Introducing an enhanced automation constructing expertise
This yr, we’re rolling out important updates to our automation constructing expertise to make it extra intuitive, user-friendly, and performant throughout the platform. These enhancements embrace refined navigation, simplified workflow processes, and an general improved person expertise, guaranteeing that constructing automations is each environment friendly and efficient.
Preview upcoming automation options
New and improved Automation Canvas
Each element issues to offer the most effective automation expertise. Our enhanced automation canvas introduces a group of small however mighty enhancements designed to boost usability, performance, and general expertise. You’ll additionally discover a a lot quicker expertise loading your automation!
- Automation minimap: Navigate your automations with ease utilizing the brand new minimap function. Get a fast overview of your total workflow and soar to particular sections immediately.
- Zoom controls: High-quality-tune your view with new zoom controls, permitting you to zoom in for detailed changes or zoom out for a broader perspective.
- Match to display screen: Optimize your workspace with the “Match to Display screen” choice, enabling you to see your total automation at a look.
- Obtain automation as a PNG: Share and overview your workflows simply by downloading your automations as PNG information.
- Improved usability for “Go To” actions: Enhanced usability of “Go To” actions makes directing the circulation of your automations extra intuitive.
- New icon for “Finish” motion: A brand new icon for the “Finish” motion offers higher visible readability, serving to you simply establish the conclusion of your automation sequences.
- New smooth design, similar highly effective automation: The modernized automation builder will function an optimized design that can guarantee fast and clean constructing, even with complicated workflows.
Automation tailor-made to the individuality of your small business
Our new Motion menu is being designed to make deciding on and looking for automation actions simpler than ever earlier than. With this replace, you’ll take pleasure in improved discoverability, a modernized look, and the introduction of Steered Actions tailor-made to your small business and use case for extra environment friendly automation constructing.
- Improved motion search and fast add: Our new motion search performance lets you discover the actions you want immediately. Merely kind within the motion you’re searching for, and our fast add function will make it easier to add it to your automation in seconds.
- Higher motion discoverability: The up to date menu enhances motion discoverability, making it simpler so that you can discover and choose the precise actions on your automation, whether or not you’re a newbie or a sophisticated marketer.
Construct and personalize automations with ease
We’re enhancing the effectivity and ease of use of our automation workflows with significant enhancements to every motion. Key updates embrace in-context content material modifying for sending actions, optimized layouts with higher consistency, and a brand-new personalization expertise with options like chips and kind forward.
- In-context modifying of sending actions: We’re updating our sending actions so you possibly can edit them immediately throughout the automation builder with out navigating away out of your workflow. This in-context modifying streamlines your course of for automating emails, SMS messages, and inside notifications, permitting you to remain centered and preserve your artistic circulation throughout the automation builder.
- New personalization expertise: We’re introducing a model new and constant personalization expertise to make it extra intuitive and complete throughout all automation actions. Key options embrace a better option to distinguish and edit personalization tags, and entry to all Contact, Deal, Account, and Customized Object personalization tags throughout each motion.
- Improved layouts & navigation: We’re enhancing the usability and ease of all our actions with an up to date feel and look for motion configuration, constant designs and patterns all through the motion setup, and a better and extra intuitive navigation.
These gradual updates will streamline your constructing course of, permitting you to keep up your artistic circulation whereas organising automations. Make sure you try our launch notes for up to date actions as they’re launched.
Expertise the way forward for advertising automation
With these modern enhancements, ActiveCampaign is setting a brand new normal for advertising automation platforms. We’re devoted to offering you with the instruments and options wanted to create efficient, personalised advertising methods. Elevate your advertising technique with ActiveCampaign, the place innovation meets seamless automation tailor-made to your small business.
Able to develop with ActiveCampaign’s new automation expertise? Study extra about new options and join early entry as we speak.
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