Solutions Manual for Integrated Advertising Promotion and Marketing Communications 4th Edition by Clow
$29.00
Complete downloadable Solutions Manual for Integrated Advertising Promotion and Marketing Communications 4th Edition by Clow. INSTRUCTOR RESOURCE INFORMATION
TITLE: Integrated Advertising Promotion and Marketing Communications
RESOURCE:Solutions Manual
EDITION: 4th Edition
AUTHOR: Clow, Baack
PUBLISHER: Pearson
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Complete downloadable Solutions Manual for Integrated Advertising Promotion and Marketing Communications 4th Edition by Clow. INSTRUCTOR RESOURCE INFORMATION
TITLE: Integrated Advertising Promotion and Marketing Communications
RESOURCE:Solutions Manual
EDITION: 4th Edition
AUTHOR: Clow, Baack
PUBLISHER: Pearson
Table of content
1 Integrated Marketing Communications
2 Corporate Image and Brand Management
3 Buyer Behaviors
4 Promotions Opportunity Analysis
5 Advertising Management
6 Advertising Design: Theoretical Frameworks and Types of Appeals
7 Advertising Design: Message Strategies and Executional Frameworks
8 Advertising Media Selection
9 E-active Marketing
11 Database and Direct Response
12 Sales Promotions
13 Public Relations and Sponsorship
14 Regulations and Ethical Concerns
15 Evaluating an Integrated Marketing Program
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Test Bank for Understanding Terrorism Challenges Perspectives and Issues 3rd Edition by Gus Martin $25.00Add to cart
Complete downloadable Test Bank for Understanding Terrorism Challenges Perspectives and Issues 3rd Edition by Gus Martin. INSTRUCTOR RESOURCE INFORMATION
TITLE: Understanding Terrorism Challenges Perspectives and Issues
RESOURCE:Test Bank
EDITION: 3rd Edition
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Test Bank for Small Business Management Launching and Growing Entrepreneurial Ventures 16th Edition by Longenecker $29.00Add to cart
Complete downloadable Test Bank for Small Business Management Launching and Growing Entrepreneurial Ventures 16th Edition by Longenecker. INSTRUCTOR RESOURCE INFORMATION
TITLE: Small Business Management Launching and Growing Entrepreneurial Ventures
RESOURCE:Test Bank
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