Test Bank for Contemporary Marketing 14th Edition by Boone
$29.00
Complete downloadable Test Bank for Contemporary Marketing 14th Edition by Boone. INSTRUCTOR RESOURCE INFORMATION
TITLE: Contemporary Marketing
RESOURCE:Test Bank
EDITION: 14th Edition
AUTHOR: Boone, Kurtz
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Test Bank for Contemporary Marketing 14th Edition by Boone. INSTRUCTOR RESOURCE INFORMATION
TITLE: Contemporary Marketing
RESOURCE:Test Bank
EDITION: 14th Edition
AUTHOR: Boone, Kurtz
PUBLISHER: Cengage Learning
Table of content
1. Marketing: The Art and Science of Satisfying Customers.
2. Strategic Planning in Contemporary Marketing.
3. The Marketing Environment, Ethics, and Social Responsibility.
4. E-Business: Managing the Customer Experience.
5. Consumer Behavior.
6. Business-to-Business (B2B) Marketing.
7. Global Marketing.
8. Marketing Research and Sales Forecasting.
9. Market Segmentation, Targeting, and Positioning.
10. Relationship Marketing and Customer Relationship Management (CRM).
11. Product and Service Strategies.
12. Developing and Managing Brand and Product Categories.
13. Marketing Channels and Supply Chain Management.
14. Retailers, Wholesalers, and Direct Marketers.
15. Integrated Marketing Communications.
16. Advertising and Public Relations.
17. Personal Selling and Sales Promotion.
18. Pricing Concepts.
19. Pricing Strategies.
Loading...
Reload document 
Open in new tab -
Test Bank for Auditing and Assurance Services 14th Edition by Arens $29.00Add to cart
Complete downloadable Test Bank for Auditing and Assurance Services 14th Edition by Arens. INSTRUCTOR RESOURCE INFORMATION
TITLE: Auditing and Assurance Services
RESOURCE:Test Bank
EDITION: 14th Edition
AUTHOR: Arens, Elder, Beasley
PUBLISHER: Pearson
Download sample -
Test Bank for The American Nation A History of the United States Combined Volume 13th Edition by Carnes $29.00Add to cart
Complete downloadable Test Bank for The American Nation A History of the United States Combined Volume 13th Edition by Carnes. INSTRUCTOR RESOURCE INFORMATION
TITLE: The American Nation A History of the United States Combined Volume
RESOURCE:Test Bank
EDITION: 13th Edition
AUTHOR: Carnes, Garraty
PUBLISHER: Pearson
Download sample -
Solutions Manual for Econometric Analysis 7th Edition by Greene $29.00Add to cart
Complete downloadable Solutions Manual for Econometric Analysis 7th Edition by Greene. INSTRUCTOR RESOURCE INFORMATION
TITLE: Econometric Analysis
RESOURCE:Solutions Manual
EDITION: 7th Edition
AUTHOR: Greene
PUBLISHER: Pearson
Download sample -
Test Bank for MKTG 7 7th Edition by Lamb $29.00Add to cart
Complete downloadable Test Bank for MKTG 7 7th Edition by Lamb. INSTRUCTOR RESOURCE INFORMATION
TITLE: MKTG 7
RESOURCE:Test Bank
EDITION: 7th Edition
AUTHOR: Lamb, Hair, McDaniel
PUBLISHER: Cengage Learning
Download sample -
Solutions Manual for Operations Management Creating Value Along the Supply Chain 7th Edition by Russell $38.00Add to cart
Complete downloadable Solutions Manual for Operations Management Creating Value Along the Supply Chain 7th Edition by Russell. INSTRUCTOR RESOURCE INFORMATION
TITLE: Operations Management Creating Value Along the Supply Chain
RESOURCE:Solutions Manual
EDITION: 7th Edition
AUTHOR: Russell, Taylor
PUBLISHER: John Wiley and Sons
Download sample -
Test Bank for Foundations of Earth Science 6th Edition by Lutgens $29.00Add to cart
Complete downloadable Test Bank for Foundations of Earth Science 6th Edition by Lutgens. INSTRUCTOR RESOURCE INFORMATION
TITLE: Foundations of Earth Science
RESOURCE:Test Bank
EDITION: 6th Edition
AUTHOR: Lutgens, Tarbuck, Tasa
PUBLISHER: Pearson
Download sample
Related Products
Complete downloadable Test Bank for South-Western Federal Taxation 2012 Corporations Partnerships Estates and Trusts 35th Edition by Hoffman. INSTRUCTOR RESOURCE INFORMATION
TITLE: South-Western Federal Taxation 2012 Corporations Partnerships Estates and Trusts
RESOURCE:Test Bank
EDITION: 35th Edition
AUTHOR: Hoffman, Raabe, Smith, Maloney
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for Financial Reporting and Analysis Using Financial Accounting Information 12th Edition by Charles Gibson. INSTRUCTOR RESOURCE INFORMATION
TITLE: Financial Reporting and Analysis Using Financial Accounting Information
RESOURCE:Solutions Manual
EDITION: 12th Edition
AUTHOR: Charles Gibson
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for Spreadsheet Modeling & Decision Analysis A Practical Introduction to Management Science 6th Edition by Cliff Ragsdale. INSTRUCTOR RESOURCE INFORMATION
TITLE: Spreadsheet Modeling & Decision Analysis A Practical Introduction to Management Science
RESOURCE:Solutions Manual
EDITION: 6th Edition
AUTHOR: Cliff Ragsdale
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for Managing in a Global Economy Demystifying International Macroeconomics 2nd Edition by Marthinsen. INSTRUCTOR RESOURCE INFORMATION
TITLE: Managing in a Global Economy Demystifying International Macroeconomics
RESOURCE:Solutions Manual
EDITION: 2nd Edition
AUTHOR: Marthinsen
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for Using Financial Accounting Information The Alternative to Debits & Credits 6th Edition by Porter. INSTRUCTOR RESOURCE INFORMATION
TITLE: Using Financial Accounting Information The Alternative to Debits & Credits
RESOURCE:Solutions Manual
EDITION: 6th Edition
AUTHOR: Porter, Norton
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for South-Western Federal Taxation 2015 Essentials of Taxation Individuals and Business Entities 18th Edition by Smith. INSTRUCTOR RESOURCE INFORMATION
TITLE: South-Western Federal Taxation 2015 Essentials of Taxation Individuals and Business Entities
RESOURCE:Solutions Manual
EDITION: 18th Edition
AUTHOR: Smith, Raabe, Maloney, Young
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for Object-Oriented Program Development Using Java A Class-Centered Approach Enhanced Edition 2nd Edition by Bronson. INSTRUCTOR RESOURCE INFORMATION
TITLE: Object-Oriented Program Development Using Java A Class-Centered Approach Enhanced Edition
RESOURCE:Solutions Manual
EDITION: 2nd Edition
AUTHOR: Bronson
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for Cengage Advantage Books Foundations of the Legal Environment of Business 1st Edition by Jennings. INSTRUCTOR RESOURCE INFORMATION
TITLE: Cengage Advantage Books Foundations of the Legal Environment of Business
RESOURCE:Solutions Manual
EDITION: 1st Edition
AUTHOR: Jennings
PUBLISHER: Cengage Learning
Complete downloadable Test Bank for South-Western Federal Taxation 2015 Corporations Partnerships Estates and Trusts 38th Edition by Hoffman. INSTRUCTOR RESOURCE INFORMATION
TITLE: South-Western Federal Taxation 2015 Corporations Partnerships Estates and Trusts
RESOURCE:Test Bank
EDITION: 38th Edition
AUTHOR: Hoffman, Raabe, Maloney, Young, Smith
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for Applied Calculus for the Managerial Life and Social Sciences A Brief Approach 10th Edition by Tan. INSTRUCTOR RESOURCE INFORMATION
TITLE: Applied Calculus for the Managerial Life and Social Sciences A Brief Approach
RESOURCE:Solutions Manual
EDITION: 10th Edition
AUTHOR: Tan
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for An Introduction to Management Science Quantitative Approaches to Decision Making Revised 13th Edition by Anderson. INSTRUCTOR RESOURCE INFORMATION
TITLE: An Introduction to Management Science Quantitative Approaches to Decision Making Revised
RESOURCE:Solutions Manual
EDITION: 13th Edition
AUTHOR: Anderson, Sweeney, Williams, Camm, Martin
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for Business Analysis and Valuation Using Financial Statements Text and Cases 5th Edition by Palepu. INSTRUCTOR RESOURCE INFORMATION
TITLE: Business Analysis and Valuation Using Financial Statements Text and Cases
RESOURCE:Solutions Manual
EDITION: 5th Edition
AUTHOR: Palepu, Healy
PUBLISHER: Cengage Learning
