Test Bank for Essentials of Marketing Research 5th Edition by Zikmund

$29.00

Complete downloadable Test Bank for Essentials of Marketing Research 5th Edition by Zikmund. INSTRUCTOR RESOURCE INFORMATION
TITLE: Essentials of Marketing Research
RESOURCE:Test Bank
EDITION: 5th Edition
AUTHOR: Zikmund, Babin
PUBLISHER: Cengage Learning
Download sample

  •  Size Guide

    Size Guide

  •  Delivery & Return

    Delivery

    Store delivery FREE

    1-3 working days

    Home or collection point from £35.00 FREE

    On all your orders for home or collection point delivery

    Returns

    Return

    We will accept exchanges and returns of unworn and unwashed garments within 30 days of the date of purchase (14 days during the sales period).

    Returns in store FREE

    Your return will usually be processed within a week to a week and a half. We’ll send you a Return Notification email to notify you once the return has been completed. Please allow 1-3 business days for refunds to be received to the original form of payment once the return has been processed.

  •  Ask a Question
  ... people are viewing this right now

  Share
Guaranteed Safe Checkout

Complete downloadable Test Bank for Essentials of Marketing Research 5th Edition by Zikmund. INSTRUCTOR RESOURCE INFORMATION
TITLE: Essentials of Marketing Research
RESOURCE:Test Bank
EDITION: 5th Edition
AUTHOR: Zikmund, Babin
PUBLISHER: Cengage Learning

Table of content

1. The Role of Marketing Research.
2. Information Systems and Knowledge Management.
3. The Marketing Research Process.
4. The Human Side of Marketing Research: Organizational and Ethical Issues.
5. Qualitative Research.
6. Secondary Data Research in a Digital Age.
7. Survey Research.
8. Observation.
9. Conducting Marketing Experiments.
10. Measurement and Attitude Scaling.
11. Questionnaire Design.
12. Sampling Designs and Sampling Procedures.
13. Determination of Sample Size: A Review of Statistical Theory.
14. Basic Data Analysis.
15. Testing for Differences Between Groups and for Relationships Among Variables.
16. Communicating Research Results.

Loader Loading...
EAD Logo Taking too long?

Reload Reload document
| Open Open in new tab

SKU: Test_Bank_for_Essentials_of_Marketing_Research_5th_Edition_by_Zikmund Category:  Tag: 
My Cart
Wishlist
Recently Viewed
Categories
error: FiverrClerks Content is protected !!
Compare Products (0 Products)
Test Bank for Essentials of Marketing Research 5th Edition by Zikmund

Test Bank for Essentials of Marketing Research 5th Edition by Zikmund

$29.00

Request a Call Back

    Test Bank for Essentials of Marketing Research 5th Edition by Zikmund

    Test Bank for Essentials of Marketing Research 5th Edition by Zikmund

    $29.00

    Ask a Question