Test Bank for Managing Small Business An Entrepreneurial Emphasis 15th Edition by Moore

Complete downloadable Test Bank for Managing Small Business An Entrepreneurial Emphasis 15th Edition by Moore. INSTRUCTOR RESOURCE INFORMATION
TITLE: Managing Small Business An Entrepreneurial Emphasis
RESOURCE:Test Bank
EDITION: 15th Edition
AUTHOR: Moore, Petty, Palich, Longenecker
PUBLISHER: Cengage Learning

Table of content

1. The Entrepreneurial Life.
2. Entrepreneurial Integrity and Ethics.
3. Getting Started.
4. Franchising and Buyouts.
5. The Family Business.
6. The Business Plan: Visualizing the Dream.
7. The Marketing Plan.
8. The Human Resources Plan
9. The Location Plan.
10. Understanding a Firm?s Financial Statements. 11. Forecasting Financial Requirements.
12. A Firm?s Sources of Financing.
13. Planning for the Harvest.
14. Building Customer Relationships.
15. Product and Supply Chain Management.
16. Pricing and Credit Decisions.
17. Promotional Planning.
18. Global Opportunities for Small Business.
19. Professional Management in the Entrepreneurial Firm.
20. Managing Human Resources.
21. Managing Operations.
22. Managing the Firm?s Assets.
23. Managing Risk in the Small Business APPENDIX A: Sample Business Plan.
APPENDIX B: Valuing a Business.

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