Test Bank for Marketing Management Strategies International Edition 5th Edition by Ferrell
$29.00
Complete downloadable Test Bank for Marketing Management Strategies International Edition 5th Edition by Ferrell. INSTRUCTOR RESOURCE INFORMATION
TITLE: Marketing Management Strategies International Edition
RESOURCE:Test Bank
EDITION: 5th Edition
AUTHOR: Ferrell, Hartline
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Test Bank for Marketing Management Strategies International Edition 5th Edition by Ferrell. INSTRUCTOR RESOURCE INFORMATION
TITLE: Marketing Management Strategies International Edition
RESOURCE:Test Bank
EDITION: 5th Edition
AUTHOR: Ferrell, Hartline
PUBLISHER: Cengage Learning
Table of content
1. Marketing in Today’s Economy.
2. Strategic Marketing Planning.
3. Marketing Ethics and Social Responsibility in Strategic Planning.
4. Collecting and Analyzing Marketing Information.
5. Developing Competitive Advantage and Strategic Focus.
6. Customers, Segmentation, and Target Marketing.
7. Product Strategy.
8. Pricing Strategy.
9. Distribution and Supply Chain Management. 10. Integrated Marketing Communications.
11. Marketing Implementation and Control
12. Developing and Maintaining Long-Term Customer Relationships
13. FedEx
14. Mistine
15. BP Focuses on Sustainability to Repair Its Reputation.
16. eHarmony (Harvard Case).
17. The Home Depot, Inc. (Harvard Case).
18. Molson Canada: Social Media Marketing (Ivey Case).
19. IMAX
20. Best Buy (Ivey). Appendix A: Marketing Plan Worksheets.
Appendix B: Example Marketing Plan (VirPharm, Inc.).
Loading...
Reload document 
Open in new tab -
Test Bank for The Atmosphere An Introduction to Meteorology 12th Edition by Lutgens $29.00Add to cart
Complete downloadable Test Bank for The Atmosphere An Introduction to Meteorology 12th Edition by Lutgens. INSTRUCTOR RESOURCE INFORMATION
TITLE: The Atmosphere An Introduction to Meteorology
RESOURCE:Test Bank
EDITION: 12th Edition
AUTHOR: Lutgens, Tarbuck, Tasa
PUBLISHER: Pearson
Download sample -
Solutions Manual for Understanding Psychology 10th Edition by Feldman $29.00Add to cart
Complete downloadable Solutions Manual for Understanding Psychology 10th Edition by Feldman. INSTRUCTOR RESOURCE INFORMATION
TITLE: Understanding Psychology
RESOURCE:Solutions Manual
EDITION: 10th Edition
AUTHOR: Feldman
PUBLISHER: McGraw Hill Higher Education
Download sample -
Solutions Manual for Security+ Guide to Network Security Fundamentals 3rd Edition by Mark Ciampa $29.00Add to cart
Complete downloadable Solutions Manual for Security+ Guide to Network Security Fundamentals 3rd Edition by Mark Ciampa. INSTRUCTOR RESOURCE INFORMATION
TITLE: Security+ Guide to Network Security Fundamentals
RESOURCE:Solutions Manual
EDITION: 3rd Edition
AUTHOR: Mark Ciampa
PUBLISHER: Cengage Learning
Download sample -
Test Bank for Essential Statistics 1st Edition by Navidi $29.00Add to cart
Complete downloadable Test Bank for Essential Statistics 1st Edition by Navidi. INSTRUCTOR RESOURCE INFORMATION
TITLE: Essential Statistics
RESOURCE:Test Bank
EDITION: 1st Edition
AUTHOR: Navidi, Monk
PUBLISHER: McGraw Hill Higher Education
Download sample -
Test Bank for Concepts in Strategic Management and Business Policy Toward Global Sustainability 13th Edition by Wheelen $29.00Add to cart
Complete downloadable Test Bank for Concepts in Strategic Management and Business Policy Toward Global Sustainability 13th Edition by Wheelen. INSTRUCTOR RESOURCE INFORMATION
TITLE: Concepts in Strategic Management and Business Policy Toward Global Sustainability
RESOURCE:Test Bank
EDITION: 13th Edition
AUTHOR: Wheelen, Hunger
PUBLISHER: Pearson
Download sample -
Test Bank for Financial Markets and Institutions 5th Edition by Saunders $29.00Add to cart
Complete downloadable Test Bank for Financial Markets and Institutions 5th Edition by Saunders. INSTRUCTOR RESOURCE INFORMATION
TITLE: Financial Markets and Institutions
RESOURCE:Test Bank
EDITION: 5th Edition
AUTHOR: Saunders, Cornett
PUBLISHER: McGraw Hill Higher Education
Download sample
Related Products
Complete downloadable Test Bank for South-Western Federal Taxation 2015 Corporations Partnerships Estates and Trusts 38th Edition by Hoffman. INSTRUCTOR RESOURCE INFORMATION
TITLE: South-Western Federal Taxation 2015 Corporations Partnerships Estates and Trusts
RESOURCE:Test Bank
EDITION: 38th Edition
AUTHOR: Hoffman, Raabe, Maloney, Young, Smith
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for Cengage Advantage Books Foundations of the Legal Environment of Business 1st Edition by Jennings. INSTRUCTOR RESOURCE INFORMATION
TITLE: Cengage Advantage Books Foundations of the Legal Environment of Business
RESOURCE:Solutions Manual
EDITION: 1st Edition
AUTHOR: Jennings
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for South-Western Federal Taxation 2015 Essentials of Taxation Individuals and Business Entities 18th Edition by Smith. INSTRUCTOR RESOURCE INFORMATION
TITLE: South-Western Federal Taxation 2015 Essentials of Taxation Individuals and Business Entities
RESOURCE:Solutions Manual
EDITION: 18th Edition
AUTHOR: Smith, Raabe, Maloney, Young
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for Fundamentals of Java AP Computer Science Essentials for the A & AB Exams 3rd Edition by Lambert. INSTRUCTOR RESOURCE INFORMATION
TITLE: Fundamentals of Java AP Computer Science Essentials for the A & AB Exams
RESOURCE:Solutions Manual
EDITION: 3rd Edition
AUTHOR: Lambert, Osborne
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for The Legal Environment Today Business In Its Ethical Regulatory E-Commerce and Global Setting 6th Edition by Miller. INSTRUCTOR RESOURCE INFORMATION
TITLE: The Legal Environment Today Business In Its Ethical Regulatory E-Commerce and Global Setting
RESOURCE:Solutions Manual
EDITION: 6th Edition
AUTHOR: Miller, Cross
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for Spreadsheet Modeling and Decision Analysis A Practical Introduction to Business Analytics 7th Edition by Cliff Ragsdale. INSTRUCTOR RESOURCE INFORMATION
TITLE: Spreadsheet Modeling and Decision Analysis A Practical Introduction to Business Analytics
RESOURCE:Solutions Manual
EDITION: 7th Edition
AUTHOR: Cliff Ragsdale
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for South-Western Federal Taxation 2017 Essentials of Taxation Individuals and Business Entities 20th Edition by Raabe. INSTRUCTOR RESOURCE INFORMATION
TITLE: South-Western Federal Taxation 2017; Essentials of Taxation Individuals and Business Entities
RESOURCE:Solutions Manual
EDITION: 20th Edition
AUTHOR: Raabe, Maloney, Young, Nellen
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for Business Analysis and Valuation Using Financial Statements Text and Cases 5th Edition by Palepu. INSTRUCTOR RESOURCE INFORMATION
TITLE: Business Analysis and Valuation Using Financial Statements Text and Cases
RESOURCE:Solutions Manual
EDITION: 5th Edition
AUTHOR: Palepu, Healy
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for New Perspectives on Microsoft Windows 2000 MS-DOS Command Line Comprehensive Windows XP Enhanced 2nd Edition by Phillips. INSTRUCTOR RESOURCE INFORMATION
TITLE: New Perspectives on Microsoft Windows 2000 MS-DOS Command Line Comprehensive Windows XP Enhanced
RESOURCE:Solutions Manual
EDITION: 2nd Edition
AUTHOR: Phillips, Skagerberg
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for An Introduction to Management Science Quantitative Approaches to Decision Making Revised 13th Edition by Anderson. INSTRUCTOR RESOURCE INFORMATION
TITLE: An Introduction to Management Science Quantitative Approaches to Decision Making Revised
RESOURCE:Solutions Manual
EDITION: 13th Edition
AUTHOR: Anderson, Sweeney, Williams, Camm, Martin
PUBLISHER: Cengage Learning
Download sample
Complete downloadable Solutions Manual for Succeeding in Business with Microsoft Excel 2010 A Problem-Solving Approach 1st Edition by Gross. INSTRUCTOR RESOURCE INFORMATION
TITLE: Succeeding in Business with Microsoft Excel 2010 A Problem-Solving Approach
RESOURCE:Solutions Manual
EDITION: 1st Edition
AUTHOR: Gross, Akaiwa, Nordquist
PUBLISHER: Cengage Learning
Complete downloadable Solutions Manual for Object-Oriented Program Development Using Java A Class-Centered Approach Enhanced Edition 2nd Edition by Bronson. INSTRUCTOR RESOURCE INFORMATION
TITLE: Object-Oriented Program Development Using Java A Class-Centered Approach Enhanced Edition
RESOURCE:Solutions Manual
EDITION: 2nd Edition
AUTHOR: Bronson
PUBLISHER: Cengage Learning
Download sample
