![TikTok Publishes Advertising and marketing Information for SMBs TikTok Publishes Advertising and marketing Information for SMBs](https://i1.wp.com/www.socialmediatoday.com/imgproxy/YlDoLF-usjt0EcZD_vfo0UazrZiPbyM4p087IhPh2GA/g:ce/rs:fit:770:435/bG9jYWw6Ly8vZGl2ZWltYWdlL3Rpa3Rva19jcGdfZ3VpZGU2LnBuZw==.webp?w=458&resize=458,435&ssl=1)
TikTok Publishes Advertising and marketing Information for SMBs
With vacation planning now in full swing, TikTok has printed a brand new advertising playbook for SMBs, which may show you how to maximize your TikTok efforts.
The 19-page playbook covers all facets of TikTok advertising, with a variety of notes and solutions to assist information your method. The total information is out there right here (with electronic mail sign-up), however on this publish, we’ll check out a number of the key notes).
First off, the information supplies an summary of TikTok’s reputation and relevance for entrepreneurs, with a variety of utilization stats.
![TikTok CPG guide](https://www.socialmediatoday.com/imgproxy/2a4jx1khvkauFjW9cKE5hdewSVgcsaylAM20I9K8ZKk/g:ce/rs:fit:320:492/bG9jYWw6Ly8vZGl2ZWltYWdlL3Rpa3Rva19jcGdfZ3VpZGUucG5n.webp)
The information then appears to be like on the varied TikTok advert instruments obtainable, and the way you should utilize every to your benefit.
![TikTok CPG guide](https://www.socialmediatoday.com/imgproxy/jIQlMK_z-oXmmy-co3T-wqs1O2CW9bIU-8V6XJo4zPo/g:ce/rs:fit:320:392/bG9jYWw6Ly8vZGl2ZWltYWdlL3Rpa3Rva19jcGdfZ3VpZGUyMS5wbmc=.webp)
TikTok’s additionally included a variety of inventive ideas to your movies:
![TikTok CPG guide](https://www.socialmediatoday.com/imgproxy/915lkzNz85TZNeP8ji5oqt5EgZtgCBSNTrAq5Hfchho/g:ce/rs:fit:320:626/bG9jYWw6Ly8vZGl2ZWltYWdlL3Rpa3Rva19jcGdfZ3VpZGUzLnBuZw==.webp)
In addition to concepts and inspiration, to assist get you pondering:
![TikTok CPG guide](https://www.socialmediatoday.com/imgproxy/dCGtLk_3Dkdy-wFoaUc6L5Sbj1YIqY7HOlN4mAsFYPs/g:ce/rs:fit:320:626/bG9jYWw6Ly8vZGl2ZWltYWdlL3Rpa3Rva19jcGdfZ3VpZGU0LnBuZw==.webp)
There’s additionally an instance overview of tips on how to map out your TikTok content material:
![TikTok CPG guide](https://www.socialmediatoday.com/imgproxy/v3sMRftnfj41BPWZfBhGfompi5WR-KoYlgGsjsSttyY/g:ce/rs:fit:320:639/bG9jYWw6Ly8vZGl2ZWltYWdlL3Rpa3Rva19jcGdfZ3VpZGU1LnBuZw==.webp)
A number of these notes are the identical as you’ll have heard and/or learn earlier than, however there are some useful pointers that might get your TikTok technique in line, and be sure that you’re making finest use of the instruments at your disposal.
In the event you’re trying to make TikTok a spotlight this yr, it’s value contemplating.
You may obtain TikTok’s 2024 CPG Playbook for SMBs right here.
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